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By Eliza Wood
Monday, 04/02/2008
He might not be in parliament anymore, but former Braddon MP Mark Baker is still promoting his region.The "Produce of Heaven" campaign that Mr Baker started while in government has survived the election, and he's now running it as a commercial concern.Mark Baker says Tasmanian producers made significant inroads in the Taiwan and Hong Kong high-end markets last year, and in 2008 they're taking on Dubai and India."Up to now, the two pilots that we ran in Taiwan and Hong Kong, there's been just over $1.5 million in sales and ten new jobs have been created. For two pilots it was an outstanding success," he said."Overseas there is demand, but in Australia we judge not on quality so much, but price. We have such a great product, that has real taste, and currently in Australia it's just being used as a commodity."
In this report: Mark Baker, Produce of Heaven
Monday, 04/02/2008
He might not be in parliament anymore, but former Braddon MP Mark Baker is still promoting his region.The "Produce of Heaven" campaign that Mr Baker started while in government has survived the election, and he's now running it as a commercial concern.Mark Baker says Tasmanian producers made significant inroads in the Taiwan and Hong Kong high-end markets last year, and in 2008 they're taking on Dubai and India."Up to now, the two pilots that we ran in Taiwan and Hong Kong, there's been just over $1.5 million in sales and ten new jobs have been created. For two pilots it was an outstanding success," he said."Overseas there is demand, but in Australia we judge not on quality so much, but price. We have such a great product, that has real taste, and currently in Australia it's just being used as a commodity."
In this report: Mark Baker, Produce of Heaven
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